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Course Description

Learn the fundamentals of eMarketing, including email promotions, website traffic analysis, SEO, and online advertising. Suitable for all organizations—businesses, non-profits, and agencies. No prior eMarketing experience required. Advanced learners can access up-to-date strategies and get expert answers to complex questions from instructors.

Course Outline

About Your Instructor:

Susan Hurrell is an Online Marketing specialist with Modern Earth, Winnipeg, Manitoba, Canada.  She helps clients know how to connect web viewers to the products, services or information they are searching for.  PPC or Facebook ads, search engine optimization and dynamic sell-copy creation are her specialties to help websites deliver measurable results in viewer conversion, and increase traffic driven by online marketing initiatives.

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Section Title
Online Self-Paced Digital Marketing Badge
Type
Online-Self Paced
Dates
Sep 02, 2025 to Nov 28, 2025
Contact Hours
48.0
Course Fee(s)
Tuition non-credit $495.00 Click here to get more information
CEUs
4.8 CEUs
Section Notes

For further information on this Badge, please contact dlanpher@harpercollege.edu.

This Digital Badge requires completion of three courses: Improving Email Promotions, Boosting Your Website Traffic, and Online Advertising.

 

 

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