LPL0021 - Start Your Own Arts and Crafts Business
Course Description
If you dream of starting an arts and crafts business, this course is for you! Learn from a professional artist how to create a unique business identity, market your craft, find top craft shows, design attractive booths, and price your work for success, whether online, at shows, or in stores.
Course Outline
Shirley George Frazier
Shirley George Frazier is an entrepreneur, best-selling author, and popular speaker at trade shows and small business events. Her business advice has been featured on CNBC, Food Network, and LiveWell Network; and her tips have been published in CNN Money, Entrepreneur, and Costco Connection. Shirley's passion for education inspires creative people to achieve their goals.
Instructor Interaction: The instructor looks forward to interacting with learners in the online moderated discussion area to share their expertise and answer any questions you may have on the course content.
Learner Outcomes
- Learn to design a workspace for increased productivity and safety
- Learn what it takes to market your art or craft
- Create a strategy using tried-and-true marketing tools
- Learn how to get your craft products into the marketplace
- Discover what insiders know about the best show and what you need to get into them
- Learn ways to draw people into your booth and keep them there
- Discover how to find teaching opportunities to share your craft with others as well as help you out financially