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Course Description

If you have an art or a craft and you dream about starting your own home-based or small business, this is the course for you! You will learn to start your own arts and crafts business from a professional artist. You will learn to create your own unique business identity, and discover what makes marketing in the arts and crafts business different from marketing in most other enterprises and find a sales approach the fits your personality.

You will learn how to find and get into the best craft shows, as well as design booths that really draw customers in. You will discover how to price your work effectively so you can set yourself up for success whether you are selling through craft shows, in galleries, online, or even in your own retail store.

Course Outline

Shirley George Frazier

Shirley George Frazier is an entrepreneur, best-selling author, and popular speaker at trade shows and small business events. Her business advice has been featured on CNBC, Food Network, and LiveWell Network; and her tips have been published in CNN Money, Entrepreneur, and Costco Connection. Shirley's passion for education inspires creative people to achieve their goals.

Instructor Interaction: The instructor looks forward to interacting with learners in the online moderated discussion area to share their expertise and answer any questions you may have on the course content.

Learner Outcomes

  • Learn to design a workspace for increased productivity and safety
  • Learn what it takes to market your art or craft
  • Create a strategy using tried-and-true marketing tools
  • Learn how to get your craft products into the marketplace
  • Discover what insiders know about the best show and what you need to get into them
  • Learn ways to draw people into your booth and keep them there
  • Discover how to find teaching opportunities to share your craft with others as well as help you out financially

Notes

This is an online, 6-week, instructor-led course with Ed2Go.
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Enroll Now - Select a section to enroll in
Section Title
Start Your Own Arts and Crafts Business
Type
Online: Self Paced
Dates
Mar 12, 2025 to May 02, 2025
Course Fee(s)
Tuition non-credit $129.00
Section Notes

Instructor-Moderated: Once a course session starts, two lessons will be released each week for the 6 week duration of your course. You will have access to all previously released lessons until the course ends. You will interact with the instructor through the online discussion area. There are no live sessions or online meetings with the instructor.

Hardware Requirements:

  • This course can be taken on either a PC, Mac, or Chromebook.

Software Requirements:

  • PC: Windows 8 or later.
  • Mac: macOS 10.6 or later.
  • Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.
  • Adobe Acrobat Reader.
  • Software must be installed and fully operational before the course begins.

Other:

  • Email capabilities and access to a personal email account.

Instructional Material Requirements:

The instructional materials required for this course are included in enrollment and will be available online.

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