LRN0208 - Statistics for Decisions Using Surveys
Course Description
Improve your ability to develop and deliver statistics for decision making by improving your skills in conducting reliable surveys. Help your organization design effective surveys to improve business and workplace effectiveness. You will also learn how to enter your results into Excel and how to present and explain those results.Course Outline
Unit 1
Introduction to Survey Research
- What survey research can do for your business?
- Fundamentals of Survey Research
- Ethical considerations in survey research
Unit 2
Design Your Own Survey
- Types of Survey Questions
- Likert Scales
- Do’s and Don’t s of survey research
- Free Web-based survey application
Use of Demographics
- Why use demographics?
- Web-based sources for demographics
- Analyzing survey results by demographic segments
Unit 4
Refining your Survey
- Beyond Basic Survey Research
- Getting feedback from colleagues
- An introduction to advanced survey techniques
Learner Outcomes
After successfully completing this course, you will:
1. Be familiar with fundamentals of survey construction.
2. Be aware of the importance of demographics in survey research.
3. Be able to design an effective survey
4. Know how to be able to use a web-based survey application
Notes
Course objectives
1. To provide professionals with the fundamentals of survey research.
2. To enable professionals to be able to design an effective survey.
3. To teach professionals to collaborate when designing surveys.
4. To demonstrate to professionals available web-based survey applications.